A founder’s journey is tough — I’m here to share the tools, playbooks, and lessons that help you skip the noise and focus on what matters.
Founder Flow is a resource hub and learning space for startup founders, SaaS builders, and non-technical operators looking to improve their product, go-to-market, and operations.
Here, you’ll find:
The goal is simple: help founders and early teams move faster, make better decisions, and focus on what truly drives impact — whether you’re building your first MVP or scaling your next feature set.
Hi, I’m Kristine — a SaaS founder, product manager, and revenue operations leader who has worked across startups, GTM teams, and AI-powered product builds.
I started Founder Flow because I know firsthand how messy, scrappy, and overwhelming it is to get a product off the ground — especially when you’re not a full-stack developer or sitting on a giant budget.
Through my experience (and lots of trial and error), I’ve learned how to:
This site is where I share those lessons, frameworks, and resources so you can move faster and avoid some of the early pain.
Shiftwell is a lean SaaS app helping small businesses move off messy Excel schedules. We focus on making shift management simple, fast, and error-free.